scuba.com

After we implemented Thawte SSL certificates, we placed the Thawte seal on our sites and we definitely saw our conversion rates go up. When people see the Thawte seal, they buy more. It's as simple as that.

Melinda Herndon, CEO, Scuba.com

Region: USA

Industry: Sales and service of scuba diving and other underwater equipment

Key Challenges

• Provide robust, cost-effective security to protect e-commerce transactions
• Establish a trusted online presence to reach more customers and increase sales
• Select an SSL security vendor that offered superior customer support and service

Solution

• Thawte SSL Web Server Certificates with EV

Results

• Enabled tremendous growth in online sales, with Scuba.com now selling 95 percent of its products on the Web
• Green extended validation bar, available in high security browsers, gives customers a highly noticeable signal that their transactions are secure
• Live chat support feature allows Scuba.com IT team to quickly address implementation and security questions

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